Cover Ads Often Outperform Magazines' Other Premium Spots

Published Feb. 10, 2010 at 6:27 p.m.
706433-cover-ads-often-outperform-magazines--other-premium-spots 706433-cover-ads-often-outperform-magazines--other-premium-spots 706433-cover-ads-often-outperform-magazines--other-premium-spots 706433-cover-ads-often-outperform-magazines--other-premium-spots
NEW YORK (AdAge.com) -- Ads on magazine front covers are controversial within the industry, but they work very well and often outperform magazines' other "premium" real estate, according to new research.


...


Back | Read more at Ad Age

Tagthis You must log in to tag articles
Separate tags with commas
Rate this now!
  • Average rating: 3.2
  • 1
  • 2
  • 3
  • 4
  • 5
Number of ratings: 63 - Average rating: 3.2


Featured Advertiser: